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Product Data Feed

With our new service you can now easily present your most up-to-date products on “Wer liefert was.” Use this proven service to generate up to 5x more queries and increase your sales.

Your benefits

  • Present a current and comprehensive account of your complete product portfolio at the leading B2B marketplace
  • Showcase your products without any additional effort
  • Your products are always consistently displayed on your website and in your wlw company profile

Your products on the web

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Services Individual Professional Plus Starter
Number of products
up to 1 million  up to 100,000 up to 10,000 up to 1,000
Configuration, verification, and upload
Daily automatic updating of the data as a CSV, XML, or BMEcat files
Personalized telephone assistance 
Setup (one-time)
€ 2,799  € 1,399  € 699  € 349 
Updating service (per month)
€ 479  €239  € 119  € 59 


    • Data delivery

      Upload your product data as a CSV, XML or BMEcat file via an interface.
    • Categorization

      To ensure that your products can be optimally found, they will be allocated to existing “Wer liefert was” categories.

    • Validation

      To ensure that all of your product information is displayed correctly, we validate all data fields, such as price quotations, currencies, text lengths, etc.

    • Importing

      The products are then imported and displayed in your company profile on “Wer liefert was” and in product searches. At this point they will be visible to potential customers.

    • Updating

      All product data is automatically updated once a day. This means that any changes to your data will be able to be found in the product search on the same day - at no additional cost to you.

    Are you unable to supply product data, or do you not need regular updates?

    Then take advantage of our special advertising formats. You can find relevant information here

    Would you like a personal consultation?

    We’ll be happy to advise you in a one-to-one discussion and work with you to analyze the best service package to meet your needs.

    Request a no-obligation consultation now.

    The “Wer liefert was” movie

    Who we are and what we offer in 120 seconds / Click here


    The “Wer liefert was” brochure

    Who we are and what we offer: All information in compact form for download / Click here for the wlw brochure

    Contact us

    You can reach us via:
    T: +49 (0)40 2 54 40-0*

    *We look forward to hearing from you!
    Mon-Thurs from 8.30 a.m. to 5 p.m.
    Fri from 8.30 a.m. to 3.30 p.m.